This book is a catalog of graphic design with the theme focused at corporate identity or brand identity.
There are 320 pages of varied designs from over the world. All sorts of design medium are included. There are cards, letterheads, signs, products and many other marketing materials. Each is captioned to show the country, design firm, designer and the client.
It's a great reference book to look at for ideas and inspiration. Graphic designers should find this book useful.
This book is authored by David E. Carter, who also writes lots of other design books.
Here's the table of contents:
- Complete identity systems
- Stationery systems
- Signage & environmental graphics
- Corporate identity manuals
- Corporate image brochures
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